The Interead Cooler is shown at Interead's exhibit

Paul Sakuma / AP
The Interead Cooler is shown at Interead's exhibit at the International Consumer Electronics Show.

Lady Gaga appears at the Polaroid booth

Robyn Beck / AFP - Getty Images

Lady Gaga appears at the Polaroid booth to announce a design partnership with the company at the 2010 International Consumer Electronics Show in Las Vegas on Thursday, Jan. 7.

Guests wear 3D glasses

Guests wear 3D glasses as they watch a presentation during the keynote speech of President and CEO of Intel Corporation Paul S. Otellini at the 2010 International Consumer Electronics Show (CES) in Las Vegas January 7, 2010.
Credit: REUTERS/Mario Anzuoni

Robert Norden, President and CEO of Recom Group, wears video name tags

Robert Norden, President and CEO of Recom Group, wears video name tags as he attends the 2010 International Consumer Electronics Show (CES) in Las Vegas January 7, 2010. The show runs January 7-10.
Credit: REUTERS/Mario Anzuoni

Singer Lady Gaga attends a media event

Singer Lady Gaga attends a media event where she was announced as Polaroid creative director at the 2010 International Consumer Electronics Show (CES) in Las Vegas January 7, 2010. The show runs January 7-10. 
Credit: REUTERS/Mario Anzuoni

New tech from CES 2010 : A "BlueNio" is displayed

A "BlueNio" is displayed during "CES Unveiled," a media preview event, at the 2010 International Consumer Electronics Show (CES) in Las Vegas, Nevada January 5, 2010. The Bluetooth security tag by Scotland-based TenBu Technologies, can be attached to a device like a laptop and gives an alarm to a cellphone if the owner and the device are separated by a predetermined distance.
Credit: REUTERS/Steve Marcus

New tech from CES 2010 : A SHOWWX Laser Pico Projector (R) is displayed

A SHOWWX Laser Pico Projector (R) is displayed during a media preview for the 2010 International Consumer Electronics Show (CES) in Las Vegas January 5, 2010.
Credit: REUTERS/Mario Anzuoni